PRIVACY POLICY

The Rise Group, LLC, d/b/a LegitPay ("we," "our," or "us") respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, and protect information when you visit our website or use our merchant payment processing and related payment technology services.

1. Business Information

Business Name: The Rise Group, LLC d/b/a LegitPay
Website: www.go.golegitpay.com
Email: [email protected]
Phone: 800-465-3448

2. Information We Collect

We may collect the following types of information:

a. Personal Information

Name

Business and personal email address

Phone number

Business details (legal name, DBA, entity type, tax ID, business address, industry classification, ownership information)

Bank account and routing numbers for settlement and funding

Date of birth, Social Security number, or other government-issued identification number for verification purposes

Any information you submit through forms, applications, surveys, or contact requests

b. Usage & Technical Information

IP address

Browser type and device information

Pages visited and time spent on our website

Cookies and similar tracking technologies

c. Client & Merchant Account Data

If you apply for or use our merchant payment processing services, we process data on your behalf to evaluate your application and deliver those services, including sharing information with our sponsor bank, processor, and their service providers for underwriting, risk assessment, compliance review, and account servicing.

3. How We Use Your Information

We use the collected information to:

Provide and manage our merchant payment processing and related services

Evaluate, underwrite, and service merchant applications and accounts

Perform identity verification, compliance screening, and fraud prevention

Respond to inquiries and customer support requests

Improve our website, services, and user experience

Send service-related updates or important notices

Maintain security and prevent fraud

We do not sell or rent your personal information.

4. Cookies & Tracking Technologies

We may use cookies and similar technologies to:

Understand website usage

Improve performance and functionality

Enhance user experience

You can disable cookies through your browser settings if you prefer.

5. Data Sharing & Disclosure

We share personal information with our sponsor bank, processor, and payment networks as necessary to evaluate and service merchant applications and accounts, and with service providers who perform functions on our behalf, such as identity verification, hosting, and support. We do not sell your personal information, and we do not share it with third parties for their own independent marketing purposes.

We may disclose your information when required by law/Government or to protect our rights, privacy, safety, or property, or that of others.

6. Data Security

We implement reasonable administrative, technical, and organizational measures to protect your information, including safeguards designed to meet applicable payment card industry security standards.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal, regulatory, and payment network obligations. Merchant application, transaction, and compliance records are typically retained for at least five (5) years following the termination of the relationship.

8. Your Rights

Depending on your location, you may have the right to:

Access your personal information

Request correction or deletion

Object to or restrict processing

Opt out of the sale or sharing of personal information (we do not sell or share personal information)

Withdraw consent where applicable

To exercise these rights, contact us at [email protected].

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

10. Children's Privacy

Our services are directed to businesses and are not intended for individuals under the age of eighteen (18). We do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

12. SMS/Text Messaging Consent

We obtain your consent to send SMS/text messages through optional, unchecked opt-in checkboxes on our website forms. By submitting your phone number and selecting the SMS consent checkbox, you agree to receive SMS messages from The Rise Group, LLC d/b/a LegitPay related to application and account updates, service-related notices, and other communications you request. Consent is not a condition of purchase.

14. SMS Opt-Out & Help

You may opt out of receiving SMS messages at any time by replying STOP. After replying STOP, you may receive a final confirmation message, and no further SMS will be sent. For assistance, reply HELP or contact support at [email protected] or 800-465-3448.

15. SMS Non-Sharing Clause (Carrier Required)

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

16. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

The Rise Group, LLC d/b/a LegitPay
Email: [email protected]
Phone: 800-465-3448